Hierarchy of Consumer Social Needs
In a shameless gaming of social media I’m going to start with my key graphic. If you read nothing...
Pacing in Transmedia Storytelling
I’ve been investigating the issue of pacing in transmedia storytelling – he’s my...
Marketing Alcoholic drinks using Transmedia Storytelling
Experiences are important to us all and the best experiences create relationships that last a life time....
Developing an Open Storyworld
This post explains how to transition from writing linear stories to writing open worlds that tell their...
Transmedia Labeling – Updated
I’ll jump right to it: here’s the symbol I’m proposing to indicate that a page that...
How to Encourage Participation in a Shared Storyworld
I was motivated to create this post because of the launch of Scott Walker’s Shared Storyworlds...
Interactive Narratives: Creating Participation
How to plan for participation in an interactive narrative
Using Twitter for Storytelling
There’s an excellent post on the problems and experiences of Twitter storytelling at Sliverstring...
A Unified Labeling System for Transmedia Projects
I’d like to develop a unified labeling for transmedia projects. The objective is to allow the...
Getting Started in Transmedia Storytelling
THIS POST HAS BEEN UPDATED to refer to the 2nd edition of the book. This is the second edition of Robert...